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Tesla Can't Roll, But BYD Is Accelerating To Make Money?

Auth: Date:2024/9/6 Source:Shanhai Xincheng Visit:18 Related Key Words: Tesla can't roll but BYD is accelerating to make money?

The performance of the world's two new energy giants is showing huge differentiation.

 

On August 28, BYD Hong Kong stocks announced the financial report in the first half of the year and the second quarter. The several data worth mentioning were:

 

Among them228.317 billion yuan, a year -on -year increase of 9.33%;

 

Net profit in the first half of the year13.631 billion yuan, a year -on -year increase of 24.44%.

 

Under the continuous price war, BYD's gross profit margin in the first half of this year18.33%rose to 20.01%, and BYD mentioned in the financial report that rising gross profit margin was mainly due to the increase in new energy vehicle business.

 

Under the scale effect, the net profit rose sharply

Under the sweep of the price war, Tesla this yearQ1 and Q2's gross profit margin has not reached 20%, and the net profit has fallen sharply.In the same competitive environment, BYD's growth momentum has not slowed down.

 

This is due to several reasons:

 

First of all, BYD guarantees a strong scale effect, and the growth of delivery has led to BYD's revenue growth.In the first half of this year, Tesla's global delivery volume showed a downward trend.In contrast, BYD's delivery volume in the first half of the year increased year -on -year28.46%, first July this year, BYD exports are203,000 units, a year -on -year increase of 173.8%.

 

Secondly, look at it further, BYD’s gross profit margin has stabilizedMore than 20%.

 

BYD's gross profit margin in 2022 was 17.04%; 18.33%in the first half of 2023, 23.02%in 2023; 21.9%in the first quarter of this year.

 

fromFrom 2022 to the first half of this year, BYD's gross profit margin continued to increase. Although Q1 and Q2 fluctuated this year, the overall remains at a level of more than 20%.

 

In other words, under the scale effect, BYD's industry head status has brought stable profitability. This ability means that the industry will accelerate.The leader of Di Wang is difficult to shake.

 

R & D investment is higher than net profit

BYD has made the most money, and its investment at the research and development level is almost crazy.

 

Financial report data shows that BYD's research and development investment in the first half of this year20177 million yuan, a year -on -year increase of 41.64%, a record high.

 

andInvestment investment in 20177 million yuan also far exceeded BYD's net profit of 13.631 billion yuan in the first half of the year.

 

R & D investment is higher than net profit, and it is also a consistent style of BYD.In 13 years from 2011 to 2023, BYD's 12 years of R & D investment exceeded moreThe net profit of that year, as of now, BYD's cumulative research and development investment has been near150 billion.

 

As a car -making company with a scale, revenue, and profitability, BYD is not soft in R & D investment, and far exceeds Tesla's R & D investment in the first half of this year.

 

The industry's first status is like a double -edged sword. It has kept BYD's amazing revenue and profit growth.The technology of technology is a king who reminds himself to deepen the moat.

 

BYD not only rolled in R & D investment, but also rolled the scale of R & D.Especially at the level of wisdom driving, BYD not only builds it more thanThe R & D system of 4,000 people also adopts a self -developed and cooperative research and development strategy.

 

Since the beginning of this year, the organizational structure of BYD Zhili Driving has been adjusted and has determined the goal of the in -depth integration of the vehicle's intellectual driving.

 

In February, the BYD Planning Institute merged the two major centers of the network and intelligent driving into the Institute of Intelligence Technology, and the product management center across the two major businesses.

 

In June, the BYD Planning Institute established the Tianxuan Development Department separately, and was flat with the Zhiluo Center.Research ability.

 

However, BYD faces a huge product system.BYD has a total of five major products, Dai Chao.com, Ocean.com, Tengshi, Panta Leopard, looking up, model coverageSUVs, cars, MPVs and sports cars, from the form of power -driven to market positioning, formed a rich cross matrix, with hundreds of models.Among them, only the Ocean and Chao Chao.com alone has more than ten hot-selling models covering 60,000 to 250,000.

 

At the same time, in the case of perfect product products, the high -end market and the overseas market have also become an important breakthrough in BYD to further consolidate its competitiveness.

 

Since this year, BYD has been promoting the high -level intelligent driving of the whole station on the one handThe eyes of the gods are on the car, and they have been carried out in Tengshi's N7, 24 Chinese EV, and Sea Lion 07EV and other models.On the other hand, BYD and Huawei have opened a strong and strong. Based on BYD 2.0T DMO super hybrid off-road platform and full-featured version of the cloud -P intelligent hydraulic body control system, Huawei Qiankun Kunzhi ADS 3.0 is combined, and jointly developed the world's first world's firstThe exclusive intellectual driving solution of the hardcore is carried on the Formula Leopard 8 model.

 

As a leading company in the industry, BYD certainly understands that technology -driven is the fundamental motivation to become a world -class brand.

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